
Our focus is on helping landlords get the most out of their properties,and increase cashflow by managing their properties on
their behalf as serviced apartments.
Here at Statera, we pride ourselves on being different. Being property investors ourselves, we understand the value of our client's investment in their properties and assets. This is why everything that we do is all about striking a balance - [Statera], creating win-win situations that will allow us to be satisfied with the returns on our service, while at the same time giving our landlords and investors more money
in their pockets than traditional agents can offer. Our landlords enjoy the benefit of having the piece of mind that their investment is being handled with the care and attention that it deserves.
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With over 3 million homes falling short of the new epc standard from 2025 (costing them on average £8000), it's no wonder many landlords are now coming to us to help them get around this by using our serviced accommodation model
With the rising inflation and the cost of living increase, landlords can not afford for their tenants to miss payments, and to make matters worse, it is taking an average of 12 months to evict tenants at the moment. We can help you avoid this with our serviced accommodation model
Want to save on tax? Even if you're not registered as a limited company?Another reason our landlords are overjoyed with us. Get in touch to see how we can do the same for you.
The good news about having a SA is you can claim a range of tax reliefs that are usually reserved for traders. These include Entrepreneur’s Relief, Hold Over Relief, Relief for Gifts of Business Assets, Relief for Loans to Traders and Roll Over Relief.
As the owner of a Serviced apartment, you are allowed to claim Capital Allowance for items such as equipment, household fixtures and furniture. This means that if you decide to go to town with decorating and furnishing your SA, you will be able to deduct these costs from your pre-tax profits.
Any profit that you make from your SA is considered as ‘relevant earnings’ which means you can make tax-advantaged pension contributions.
Serviced apartments do not pay council tax. As the owner of a SA you should register for business rates, which will be calculated by your local council. In general, these rates will be lower than council tax.
Typically, the same property will generate 2/3x more profit for the landlord or investor, opening many more options for them.
With a BTL, you have a contract in place that if the tenant breaks, it takes about 12 months to actually evict them. As a Serviced Accommodation provider, you have no tenants but instead you have guests that pay you even before they arrive.
Due to the nature of the business, Serviced Accommodation properties have to be kept in pristine condition at all times, whilst it's difficult to predict what your property will look like at the end of a tenancy, generally, you will be planning for the worst
Our landlords have full control of their property, many of them for the first time in years. With our services, you decide when it's occupied and when you want to keep it available for yourself, whether that is to host family, guests, it doesn't matter what you need it for, the fact is it is in your complete control with the utmost flexibility to use your asset to it's best advantage.






We'll offer your property on a variety of sites to maximise your booking and revenue potential. Your calendar is synchronised across all of them thanks to our technology, and you get fantastic returns. To assure occupancy all year long, we also concentrate on the corporate market.
With expert photography, we'll raise your occupancy rate and the amount you may charge.
We'll set up and create your listings on several platforms in order to improve the amount of reservations and assist attract the correct visitors to your home. Since we have years of experience, we are aware of what is most effective.
We focus on helping you enhance your property's income by effectively pricing it and taking advantage of periods of strong demand. We have both the data and the excellent human ideas that are the foundation of every successful pricing plan.
Your safety and the security of your property are our top priority. We screen all guests.
Easy self check-in is a top priority for guests and the Airbnb algorithm loves it too! So we support you through out smart-lock installation process and provide software that will not only to provide guest with easy check in option but also will increase security for your property.
Guests always remember how good the sheets are! We provide hotel quality linen and a high-quality laundry service. Our housekeepers know all the perfect touches for an enjoyable guest stay.
Responding to guests as quickly as possible is the key to getting more bookings and maintaining a good reputation. Our teams respond 24/7/365 and trained to deal with all questions and issues both before and during stays.
5-star Cleans from our Professional Housekeepers. We've work with Airbnb cleaning service providers that are tried and tested with time, to ensure every clean is done thoroughly with guests in mind and are never missed! Cleaners even report back to HQ with photos.
Our housekeeping team take photographs between each guest stay and report on any maintenance items. If it's a small item, we'll fix it quickly. If it's something that needs repairing or replacing, such as washing machine, we can arrange this for you.
We take security deposits from all guests for every booking. This protects our downside and keeps the guests accountable.
Our Dashboard syncs your calendar between multiple booking websites to give you more control and see who is staying. You can also track your performance and income. Clear and transparent.

The short-term rental landscape has fundamentally shifted. Gone are the days when guests booked their holidays months in advance with rigid cancellation policies. Today's Airbnb guests expect flexibility, and they're willing to pay premium rates for properties that can accommodate their spontaneous travel plans and last-minute changes.
For landlords considering the transition from traditional long-term lets to short-term rentals, understanding this shift toward flexibility isn't just helpful—it's essential for success. The properties that thrive in today's market are those that can pivot quickly, accommodate unexpected requests, and turn last-minute availability into profitable bookings.
Modern travelers book differently than they did even five years ago. The rise of remote work, flexible schedules, and "revenge travel" has created a new breed of spontaneous bookers who often decide on their destination just days or weeks before traveling.
Research shows that last-minute bookings (defined as reservations made within 14 days of arrival) now represent nearly 40% of all short-term rental bookings. These guests typically fall into several categories: remote workers seeking a change of scenery, travelers capitalizing on sudden work breaks, or guests whose original plans fell through.
What makes this particularly relevant for landlords is that last-minute bookers often pay higher rates. They're less price-sensitive because they value convenience and availability over finding the absolute cheapest option. This presents a significant revenue opportunity for properties that can capture this demand effectively.

The mindset shift from traditional renting to short-term lets can be challenging. Traditional landlords are accustomed to stable, predictable income streams with tenants who sign year-long leases and rarely need immediate attention. Short-term rentals operate on an entirely different rhythm.
In the Airbnb world, your property needs to be guest-ready at a moment's notice. Last-minute bookings often come with urgent questions, special requests, or arrive outside standard check-in times. Guests expect immediate responses to their messages, seamless check-in experiences, and properties that look exactly like the photos they saw online.
Many landlords underestimate the operational complexity of managing these expectations while trying to maximize occupancy and revenue. They might miss last-minute booking opportunities because they're not monitoring multiple platforms 24/7, or they might accept bookings they can't properly service, leading to poor reviews and damaged reputation.
Successful short-term rental properties don't just list on Airbnb. They maintain active presence across multiple platforms—Airbnb, Booking.com, VRBO, and specialized last-minute booking sites. Each platform has different booking patterns, guest expectations, and fee structures.
Managing availability across all these channels while avoiding double bookings requires sophisticated channel management software. When a last-minute booking comes through on one platform, availability must be instantly updated everywhere else. This level of coordination is beyond what most individual landlords can manage effectively while maintaining their day jobs.
The most successful properties also leverage automated messaging systems that can respond to guest inquiries within minutes, even outside business hours. Last-minute bookers often contact multiple properties simultaneously, and the first to respond usually gets the booking.

One of the biggest mistakes new short-term rental operators make is underpricing their last-minute availability. The assumption that empty nights should be filled at any price is fundamentally flawed. Last-minute bookers often have limited options and are willing to pay premium rates for quality accommodations.
Dynamic pricing strategies adjust rates based on local events, seasonal demand, competitor pricing, and booking lead times. Properties that implement these strategies properly often see 15-25% higher revenue than those using static pricing. However, this requires constant market monitoring and pricing adjustments that most individual landlords find overwhelming.
The key is understanding your local market's booking patterns. Business districts might see more last-minute weekday bookings, while leisure destinations capture weekend spontaneous travelers. Properties near airports often benefit from delayed flights and missed connections, while those near universities see spikes during parent weekends and graduation periods.
Last-minute guests have heightened expectations because they're often booking under stress or time pressure. They need everything to work perfectly because they don't have time to deal with problems. This means properties must maintain consistently high cleanliness standards, reliable wifi, clear check-in instructions, and responsive communication.
The cleaning challenge alone is significant. Traditional rental properties might be cleaned between tenants, but short-term rentals need professional-grade cleaning after every single guest. Cleaning teams must be available with short notice, and backup plans are essential for when primary cleaners are unavailable.
Guest communication becomes crucial in managing expectations. Last-minute bookers need immediate confirmations, clear directions, and proactive updates about any potential issues. They're more likely to leave negative reviews if small problems aren't handled quickly and professionally.

Properties that successfully capture last-minute demand consistently outperform those focused solely on advance bookings. The revenue benefits come from multiple sources: premium pricing for last-minute availability, higher occupancy rates from filling calendar gaps, and repeat bookings from guests who appreciate flexible policies.
Many successful properties offer graduated cancellation policies that become more restrictive closer to the arrival date, balancing flexibility with revenue protection. They might allow free cancellation up to 48 hours before arrival, creating confidence for spontaneous bookers while maintaining reasonable protection against last-minute losses.
The ability to extend stays also generates significant additional revenue. Business travelers whose meetings run longer or leisure guests who fall in love with the location often want to extend their stay. Properties that can accommodate these requests seamlessly often see 20-30% higher average booking values.
The complexity of successfully managing flexible booking policies while maximizing revenue explains why many landlords turn to professional Airbnb management companies. The operational demands of monitoring multiple booking platforms, implementing dynamic pricing, coordinating cleaning teams, and managing guest communications require dedicated attention and specialized expertise.
Professional management companies bring several critical advantages to this challenge. They have established relationships with reliable cleaning teams who can work on short notice. They use sophisticated software to manage multi-platform listings and prevent double bookings. Their experience with local market patterns enables them to optimize pricing strategies for maximum revenue.
Perhaps most importantly, they handle the guest communication burden that can overwhelm individual landlords. When a last-minute booking comes through at 11 PM on a Sunday, professional managers have systems in place to provide immediate confirmation and support, ensuring the guest experience starts positively.

The short-term rental market rewards flexibility, but achieving that flexibility requires operational sophistication that goes far beyond simply listing a property online. For landlords considering this transition, understanding the true scope of what's required—and having the right management partner—makes the difference between success and frustration.
The properties winning in today's flexible booking environment aren't just accommodating last-minute requests; they're strategically positioning themselves to capture this premium-paying segment while maintaining the operational excellence that generates positive reviews and repeat bookings. In a market where flexibility wins, professional management isn't just helpful—it's essential for maximizing the opportunity.



This is where landlords are offered guaranteed rent for a fixed term, this could be anywhere from 12 - 60 months, the landlord then allows the service provider to sublet the property, which they then turn into serviced apartments. In theory, there are benefits to the landlord, as they no longer have to worry about void periods, management, evictions etc. The difference between what the service provider
rents the property from the landlord for, and what they are able to get on the open market, is theirs to keep as profit
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Statera Estates Management LTD is a company incorporated in England and Wales with registered number 16829215 and registered offices at 321-323 High Road, Chadwell Heath, Romford, Essex, RM6 6AX, United Kingdom.
Statera Estates LTD is registered with the Information Commissioner’s Office, with registration number ZB361736
Statera Estates LTD is a member of The Property Ombudsman Scheme, with membership No. T08031.