Our focus is on helping landlords get the most out of their properties,and increase cashflow by managing their properties on
their behalf as serviced apartments.
Here at Statera, we pride ourselves on being different. Being property investors ourselves, we understand the value of our client's investment in their properties and assets. This is why everything that we do is all about striking a balance - [Statera], creating win-win situations that will allow us to be satisfied with the returns on our service, while at the same time giving our landlords and investors more money
in their pockets than traditional agents can offer. Our landlords enjoy the benefit of having the piece of mind that their investment is being handled with the care and attention that it deserves.
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With over 3 million homes falling short of the new epc standard from 2025 (costing them on average £8000), it's no wonder many landlords are now coming to us to help them get around this by using our serviced accommodation model
With the rising inflation and the cost of living increase, landlords can not afford for their tenants to miss payments, and to make matters worse, it is taking an average of 12 months to evict tenants at the moment. We can help you avoid this with our serviced accommodation model
Want to save on tax? Even if you're not registered as a limited company?Another reason our landlords are overjoyed with us. Get in touch to see how we can do the same for you.
The good news about having a SA is you can claim a range of tax reliefs that are usually reserved for traders. These include Entrepreneur’s Relief, Hold Over Relief, Relief for Gifts of Business Assets, Relief for Loans to Traders and Roll Over Relief.
As the owner of a Serviced apartment, you are allowed to claim Capital Allowance for items such as equipment, household fixtures and furniture. This means that if you decide to go to town with decorating and furnishing your SA, you will be able to deduct these costs from your pre-tax profits.
Any profit that you make from your SA is considered as ‘relevant earnings’ which means you can make tax-advantaged pension contributions.
Serviced apartments do not pay council tax. As the owner of a SA you should register for business rates, which will be calculated by your local council. In general, these rates will be lower than council tax.
Typically, the same property will generate 2/3x more profit for the landlord or investor, opening many more options for them.
With a BTL, you have a contract in place that if the tenant breaks, it takes about 12 months to actually evict them. As a Serviced Accommodation provider, you have no tenants but instead you have guests that pay you even before they arrive.
Due to the nature of the business, Serviced Accommodation properties have to be kept in pristine condition at all times, whilst it's difficult to predict what your property will look like at the end of a tenancy, generally, you will be planning for the worst
Our landlords have full control of their property, many of them for the first time in years. With our services, you decide when it's occupied and when you want to keep it available for yourself, whether that is to host family, guests, it doesn't matter what you need it for, the fact is it is in your complete control with the utmost flexibility to use your asset to it's best advantage.
We'll offer your property on a variety of sites to maximise your booking and revenue potential. Your calendar is synchronised across all of them thanks to our technology, and you get fantastic returns. To assure occupancy all year long, we also concentrate on the corporate market.
With expert photography, we'll raise your occupancy rate and the amount you may charge.
We'll set up and create your listings on several platforms in order to improve the amount of reservations and assist attract the correct visitors to your home. Since we have years of experience, we are aware of what is most effective.
We focus on helping you enhance your property's income by effectively pricing it and taking advantage of periods of strong demand. We have both the data and the excellent human ideas that are the foundation of every successful pricing plan.
Your safety and the security of your property are our top priority. We screen all guests.
Easy self check-in is a top priority for guests and the Airbnb algorithm loves it too! So we support you through out smart-lock installation process and provide software that will not only to provide guest with easy check in option but also will increase security for your property.
Guests always remember how good the sheets are! We provide hotel quality linen and a high-quality laundry service. Our housekeepers know all the perfect touches for an enjoyable guest stay.
Responding to guests as quickly as possible is the key to getting more bookings and maintaining a good reputation. Our teams respond 24/7/365 and trained to deal with all questions and issues both before and during stays.
5-star Cleans from our Professional Housekeepers. We've work with Airbnb cleaning service providers that are tried and tested with time, to ensure every clean is done thoroughly with guests in mind and are never missed! Cleaners even report back to HQ with photos.
Our housekeeping team take photographs between each guest stay and report on any maintenance items. If it's a small item, we'll fix it quickly. If it's something that needs repairing or replacing, such as washing machine, we can arrange this for you.
We take security deposits from all guests for every booking. This protects our downside and keeps the guests accountable.
Our Dashboard syncs your calendar between multiple booking websites to give you more control and see who is staying. You can also track your performance and income. Clear and transparent.
The short-term rental game has changed dramatically. While traditional landlords struggle with lengthy void periods and problematic tenants, savvy property owners are making the switch to Airbnb and short-term lets – achieving occupancy rates that would make any traditional landlord jealous.
But here's the thing: transitioning from traditional rentals to short-term lets isn't just about putting your property on Airbnb and hoping for the best. Success in the short-term rental market requires a completely different approach, backed by smart technology that can help you achieve those coveted 80%+ occupancy rates.
Forget about setting one rent price and hoping it works. Short-term rental success relies heavily on dynamic pricing that adjusts in real-time based on demand, seasonality, local events, and competitor pricing. Tools like PriceLabs and Beyond Pricing analyze thousands of data points to optimize your nightly rates automatically.
These platforms consider factors like local events (think concerts, festivals, or business conferences), seasonal demand patterns, weekend premiums, and even weather forecasts. The result? Properties using dynamic pricing typically see 10-20% higher revenue compared to those with static pricing. When your rates are optimized for maximum occupancy while maintaining profitability, you're naturally going to achieve higher occupancy rates.
Smart pricing also means knowing when to accept lower rates to maintain momentum during slower periods, and when to capitalize on high-demand periods with premium pricing.
Guest communication can make or break your occupancy rates. Poor communication leads to bad reviews, which directly impact your search ranking and booking potential. Automation tools like Hostfully, Guesty, or TouchStay can handle the entire guest journey from booking confirmation to post-checkout follow-up.
Set up automated messages for booking confirmations, check-in instructions, house rules reminders, and checkout procedures. But don't stop there – proactive communication during the stay (like checking if guests need anything or providing local recommendations) significantly improves guest satisfaction scores.
The beauty of automated communication is consistency. Every guest receives the same high-quality experience, which translates to better reviews and higher search rankings on platforms like Airbnb and Booking.com.
Relying solely on Airbnb is like putting all your eggs in one basket. The most successful short-term rental operators list their properties across multiple platforms simultaneously. Channel managers like Hostfully, iGMS, or Lodgify sync your calendar, pricing, and availability across Airbnb, Booking.com, Vrbo, and direct booking websites.
This multi-channel approach dramatically increases your property's visibility and booking potential. Each platform attracts different guest demographics – business travelers might prefer Booking.com, while family vacationers gravitate toward Vrbo. By being present on all major platforms, you're capturing demand from every possible source.
The key is using channel management software that prevents double-bookings while ensuring your property appears in search results across all platforms consistently.
Smart home technology isn't just about impressing guests – it's about creating operational efficiencies that directly impact your occupancy rates. Smart locks eliminate the need for physical key exchanges, making check-ins seamless regardless of arrival time. This flexibility often means the difference between securing a last-minute booking or losing it to a competitor.
Smart thermostats, security cameras (exterior only, for privacy), and WiFi monitoring systems help you manage your property remotely and quickly address any issues that could impact guest satisfaction. Noise monitoring devices like NoiseAware can alert you to potential disturbances before they become neighborhood complaints or negative reviews.
These technologies also provide valuable data about guest behavior and property usage, helping you optimize everything from cleaning schedules to amenity placement.
Your online reputation directly correlates with your occupancy rates. Properties with consistently high ratings (4.8+ stars) typically achieve occupancy rates 15-25% higher than those with average ratings. Reputation management tools help you monitor reviews across all platforms and respond appropriately to feedback.
Tools like ReviewTrackers or Revinate collect all your reviews in one dashboard, alert you to new feedback immediately, and even suggest response templates for different types of reviews. Quick, professional responses to reviews (both positive and negative) show potential guests that you care about the experience you provide.
More importantly, these systems help you identify recurring issues before they impact multiple bookings. If several guests mention WiFi problems, you can address it immediately rather than let it affect future occupancy.
Data is your best friend when it comes to optimizing occupancy. Advanced analytics platforms like AirDNA, Transparent, or built-in tools from property management systems provide insights into market trends, competitor performance, and your own property's metrics.
These platforms track key performance indicators like average daily rate (ADR), revenue per available room (RevPAR), booking lead time, and length of stay trends. Understanding these metrics helps you make informed decisions about pricing, marketing, and property improvements.
For example, if data shows most bookings come with 2-3 days notice, you might implement a last-minute discount strategy. If longer stays are more profitable, you could offer weekly or monthly discounts to encourage extended bookings.
The guest experience starts long before check-in and continues well after checkout. Technology can help you create touchpoints that enhance satisfaction and encourage repeat bookings and positive reviews. Digital guidebooks accessible via QR codes or apps provide guests with property information, local recommendations, and contact details.
Automated feedback collection during the stay allows you to address issues immediately rather than discovering them in a public review. Post-stay follow-up sequences can encourage direct bookings for return visits, building a base of repeat guests who book directly (saving you platform commissions).
Consider implementing welcome amenities that can be customized based on guest preferences collected during booking. Small touches like having the right type of coffee or appropriate child-safety items ready for families create memorable experiences that translate to five-star reviews.
Achieving 80%+ occupancy in short-term rentals isn't luck – it's the result of implementing the right technology stack that addresses every aspect of the guest journey and property operations. From dynamic pricing that maximizes revenue opportunities to automated systems that ensure consistent guest satisfaction, each technology hack works together to create a superior rental experience.
The short-term rental market rewards properties that provide exceptional experiences efficiently and consistently. By leveraging these seven technology hacks, you're not just improving your occupancy rates – you're building a sustainable, scalable rental business that can adapt to market changes and continue delivering results.
Remember, transitioning from traditional rentals to short-term lets requires a completely different mindset and approach. The technology investments you make today directly impact your occupancy rates, guest satisfaction, and ultimately, your bottom line tomorrow.
Ready to make the switch to short-term rentals and achieve those 80%+ occupancy rates? The right technology stack is your foundation for success in this lucrative market.
This is where landlords are offered guaranteed rent for a fixed term, this could be anywhere from 12 - 60 months, the landlord then allows the service provider to sublet the property, which they then turn into serviced apartments. In theory, there are benefits to the landlord, as they no longer have to worry about void periods, management, evictions etc. The difference between what the service provider
rents the property from the landlord for, and what they are able to get on the open market, is theirs to keep as profit
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PRIVACY POLICY
Statera Estates LTD is a company incorporated in England and Wales with registered number 14204437 and registered offices at 2627, 321-323 High Road, Chadwell Heath, Romford, Essex, RM6 6AX, United Kingdom.
Statera Estates LTD is registered with the Information Commissioner’s Office, with registration number ZB361736
Statera Estates LTD is a member of The Property Ombudsman Scheme, with membership No. T08031.